Shelly Peterson is the Vice President of Smart Package Room at Position Imaging, where she drives the expansion of secure, scalable package management solutions that transform how multifamily communities and commercial properties handle deliveries. With over 20 years of experience in real estate operations, business development, and partnerships, Shelly leverages her expertise to deliver innovative, recipient-focused solutions that streamline logistics and improve performance.
Prior to her current role, Shelly held leadership positions including Senior Director of Real Estate and Director of Sales for Smart Package Room, where she built strong partnerships with property owners, operators, and developers to implement technology that enhances efficiency and resident satisfaction. She also brings proven regional sales experience in the package management industry, where she successfully expanded market presence, grew revenue, and strengthened client relationships. Her deeply rooted multifamily real estate background further spans to both onsite operations and corporate roles in marketing and operations.
It’s Monday morning after a heavy delivery weekend, and you know what resident complaint is awaiting you: where is my package? It’s this complaint, multiplied by many residents, that has forced your leasing associate to spend two hours digging through boxes instead of...
Online orders reached 17.1% of all U.S. retail spending in the second quarter of 2026, an e-commerce share of retail that keeps climbing. Each online purchase becomes a parcel at your multifamily property’s front desk, with piles growing faster than any concierge team...
Half of America’s renter households, roughly 22.4 million, spend more than 30% of their annual income on housing, as of the latest data. That financial pressure changes how property teams evaluate every amenity they offer their residents. Each one has to earn its keep...